Ingrid Guerra-Lopez interview

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What doesn't get measured, doesn't get effectively managed. In performance improvement, a professional typically conducts measurement in the context of a needs assessment, causal analysis, monitoring, formative evaluation, and summative evaluation. For example, in the context of needs assessment, measurement allows you to determine the gaps between current accomplishments and desired performance goals. In the context of summative evaluation, it enables you to determine whether these gaps have been reduced or eliminated through the performance solutions that were implemented. Moreover, those in charge of managing performance at any level and who may not even identify themselves as performance improvement professionals also depend--whether they acknowledge it or not--on performance measurement. Without accurate and timely performance feedback -- provided by ongoing measurement and tracking of performance indicators -- it becomes nearly impossible to efficiently and effectively see our progress toward desired ends. Likewise, making intelligent decisions about what to change how to change, what to leave alone, and what to abandon altogether also depend on performance measurement. Performance feedback therefore provides a unique and crucial role in the improvement of human and organizational results. This chapter provides guidance on how to establish performance measurement systems that support effective management and improvement of performance.

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