What's in a Label?

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We believe that any labeling statements must be capable of verification and enforcement. Appropriately validated detection methods will be critical when labeling is required. While there may well be a place for products identified as not containing ingredients derived from modern biotechnology, such labeling must be verified through analytical techniques and must be truthful and not misleading. Will a 'does contain' label on a food product in Europe do no more than satisfy a consumer's right to information or will it cause consumers to avoid the labeled product? Will it be seen as what it is -information - or perceived as a warning?

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License.