Romance promotion in American public libraries

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PubLibs-2010-RomancePromotioninAmericanPublicLibraries.pdf (446.86 KB)

Authors

Adkins, Denice
 Esser, Linda
 Velasquez, Diane L., 1959-

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Date

2010

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Post-print
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Subject

library research, library and information science, romance novels, marketing, library programming, reader advisory, Web 2.0, books, libraries

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Abstract

Almost all libraries collect romance novels, but not all libraries engage in promotion or programming geared toward romance novels. Reader advisory services specific to romance tend to be secondary to general reader advisory services. With the increase in Web 2.0 book promotion, though, the time could be right for promoting the romance genre.

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https://hdl.handle.net/10355/46222

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OpenAccess.

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This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License.

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Faculty Research, Scholarship, and Creative Works (MU)
Adkins, Denice (MU)
School of Information Science and Learning Technologies presentations and publications (MU)