Browsing by Author/Contributor "Brees, Melvin"

Now showing items 1-7 of 7

  • Adding value (2002) 

    Parcell, Joe; Brees, Melvin; Giddens, Nancy (University of Missouri--Columbia. Extension Division, 2002)

  • Break-even pricing, revenue and units (2002) 

    Parcell, Joe; Giddens, Nancy; Brees, Melvin (University of Missouri--Columbia. Extension Division, 2002)
    This publication presents a method for determining the break-even price, revenue and unit sales of value-added agricultural products. Although this method can be applied to any product, this publication is developed from ...

  • Building your brand (2002) 

    Giddens, Nancy; Brees, Melvin; Parcell, Joe (University of Missouri--Columbia. Extension Division, 2002)
    Value-added products need a distinct identity -- they need a brand. This publication examines what branding is, why it is important, and the necessary steps to brand your product

  • Capturing vs. creating value (2002) 

    Brees, Melvin; Parcell, Joe; Giddens, Nancy (University of Missouri--Columbia. Extension Division, 2002)
    The way in which value is added to agricultural production can affect the potential for risk and reward. When evaluating value-added enterprises, it is important to recognize the difference between capturing value and ...

  • Establishing the transfer price : balancing businesses (2002) 

    Parcell, Joe; Brees, Melvin; Giddens, Nancy (University of Missouri--Columbia. Extension Division, 2002)
    Establishing an equitable transfer price is part of the marketing agreement between a farm business and a producer-owned, value-added business. The transfer price is the farm price received upon initial delivery, or sale, ...

  • Hiring and managing farm labor (1999) 

    Parcell, Joe; Brees, Melvin (University of Missouri--Columbia. Extension Division, 1999)
    Farm labor management involves hiring and keeping quality farm labor. This means farmers must compete with nonfarm employers for skilled workers. This guide provides farm and agribusiness owners with an overview of the ...

  • Selecting an appropriate pricing strategy (2002) 

    Giddens, Nancy; Parcell, Joe; Brees, Melvin (University of Missouri--Columbia. Extension Division, 2002)
    The focus of this publication is the selection of an appropriate pricing strategy for value-added agricultural products. Selecting a pricing strategy for your product is critical, because price is the most highly visible ...