Browsing by Author/Contributor "Rickertsen, Kyrre"
Now showing items 1-3 of 3
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Consumer Acceptance and Willingness to Pay for Genetically Modified Vegetable Oil and Salmon : A Multiple-Country Assessment
Chern, Wen S.; Rickertsen, Kyrre; Tsuboi, Nobuhiro; Fu, Tsu-Tan (AgBioForum, 2002)The objective of this paper is to estimate the consumer willingness to pay (WTP) for selected genetically modified (GM) foods in Japan, Norway, Taiwan, and the United States. Our survey results reveal that there are notable ... -
Consumer preferences, ecolabels, and effects of negative environmental information
Chen, Xianwen; Alfnes, Frode; Rickertsen, Kyrre (University of Missouri, College of Agriculture, Food and Natural Resources, 2015)Consumers prefer ecolabeled products. However, little is known about the effects of ecolabels when consumers are simultaneously exposed to negative environmental information about the ecolabeled products. We conducted a ... -
Food values, personality traits, and attitudes towards genetically modified food in Norway and the United States
Ardebili, Aida T.; Rickertsen, Kyrre (University of Missouri, College of Agriculture, Food and Natural Resources, 2023)We explored the effects of personality traits and subjective beliefs on willingness to pay (WTP) to avoid genetically modified (GM) foods using a random effects interval regression model. The personality traits were measured ...