Browsing by Title "How the position of menu items on a one-page menu effects item popularity [abstract]"
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How the position of menu items on a one-page menu effects item popularity [abstract]
(University of Missouri--Columbia. Office of Undergraduate Research, 2007)The subject of this research project was to determine if the menu position of an item influences the number of times it is ordered. In this particular study, one-page menus were examined. A new menu was designed where each ...