Browsing by Title "The role of duty-based ethics in public relations: an ethical justification model for the actions of crisis communicators"
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The role of duty-based ethics in public relations: an ethical justification model for the actions of crisis communicators
(University of Missouri--Columbia, 2007)This thesis explores how duty-based ethics can aid in explaining how public relations professional employed by corporations communicate with external publics, especially when organizations are faced with crises. A content ...