The goal of this study was to investigate the 2008 presidential election coverage of Indiana's two largest news publications - The Indianapolis Star and The Fort Wayne Journal Gazette - and determine if any statistically ...

In a time when organizational change is occurring more frequently with higher stakes for implementing change successfully, it is critical for internal public relation practitioners to develop communication strategies using ...

The purpose of this research was to determine whether a consistent messaging strategy could be identified in three recent outbreaks of violence or if genocidal messaging will show tremendous variances that are unique to ...

Social media communication networks such as Twitter and Facebook are changing the way organizations and communities alert the public of timely public safety information related to natural disasters, man-made events or other ...

This study examined the relationship between the inclusion and style of advertising in tablet newspapers and user attitudes, including intention to adopt. The study created a mock newspaper app on an iPad with versions ...

to the literature available on the use of Preference Theory to describe why women make up a majority of the Public Relations career field, but do not make up a majority of the leaders within Public Relations. Results indicate that PR practitioners are making work...

with their experiences. In the case of "balance", reporters have redefined it to mean applying a "weight of evidence" approach (Dunwoody, 2005) to science stories, and they tend to use global warming "skeptics" as sources very sparingly. There only limited support...

This study analyzed the training school principals receive in student speech and press law. The study has three components. First, the researcher collected school law course syllabi from 13 of Missouri's 17 principal ...

Hosting the Beijing 2008 Olympic Games prompted the Chinese government to employ a relaxed foreign media policy, which signaled a temporary change in the rigorous media control practice in China. This study examined the ...

Congress is often overshadowed by the presidency in the mass media, and research into portrayals of Congress in the mass media is limited. This study seeks to add to existing scholarship on Congress in the mass media and ...

The purpose of this research is to develop a content management tool that can assist college and university alumni magazine editors in discerning the types of stories that resonate with the various audiences their publications ...

Internet social networking devices like Twitter have increased in popularity between 2005 and 2010. Often tweets have hyperlinks to other Web sites. This thesis employs an experiment to determine what motivates Twitter users to click the hyperlinks...

The purpose of this study was to determine what effects, if any, the Hosty v. Carter decision had on the collegiate press in the Seventh Circuit. The researcher aimed to determine if student editors of newspapers at public ...

Reactance theory (Brehm, 1966; Brehm & Brehm, 1981; Dillard & Shen, 2005) explains that persuasion may fail by inducing threats to individuals' perceived autonomy; this study provides evidence of pathways through this resistance to enhance message...

The thesis is an attempt to merge diffusion of innovations with contingency theory, and examine controversy on gene modification in European Union with the combined model. According to the combined theoretical model: the ...

It is a generally accepted fact that local television news archives are slowly deteriorating. In 1999 the AMIA created the "Preserving Local Television Case Studies and Symposium Project Proposal". One of its goals was a ...

This study analyzes intermedia agenda setting during the 2008 U.S. presidential campaign to determine the agenda-setting role of prominent political bloggers in relation to the mainstream news media and the candidates. ...

"Citizen journalism" is the term used to describe journalism-like mass media content produced and published by non-professional journalists, i.e. everyday people who produce and publish written, photographic or videographic ...

This study examines how clients at large companies view advertising ethics. In-depth interviews were conducted with 16 high-ranking advertising clients in the New York area and six other cities. The focus was on the ethics ...

This research examined the role of the media during three different significant events in political transitions in Korea, namely the Kwangju massacre of 1980, the democratic elections of 1987, and the candlelight protests ...