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Online feminist publications as social enterprises: Diversifying revenue streams through corporate social responsibility
(University of Missouri--Columbia, 2017)
This qualitative study examined how feminist online publications can adopt social enterprise business models. The focus group analysis of the audiences of Refinery29, Bustle, HelloGiggles, and Jezebel first explored the audience's outlook...
Framing of immigrants and refugees : a content analysis of mainstream and partisan news coverage of immigration
(University of Missouri--Columbia, 2017)
This study examined the content that shaped people's perspective about Muslim immigration during the 2016 U.S. presidential election. A quantitative content analysis was performed to identify the primary and secondary ...
Art for our sakes: An analysis of arts coverage at city and regional magazines
(University of Missouri--Columbia, 2017)
The purpose of this research was to better understand how decisions about arts coverage are made at city and regional magazines and the value that these stories have to both the publications they appear in and the communities they are targeted...
Framing protest in Missouri : framing protest on Missouri newspaper coverage of Concerned Student 1950 protest
(University of Missouri--Columbia, 2017)
Research over the past 30 years has shown that mainstream news media have been biased against social movements through journalists' use of framing. This trend, called the protest paradigm, delegitimizes, marginalizes, and ...
A study of legacy U.S. newspapers' digital subscription prices
(University of Missouri--Columbia, 2017)
Disruptive innovation of the newspaper industry is forcing publishers to reconsider reader revenue models as, on the whole, print subscription rates continue to fall and digital advertising revenue rates fail to pick up ...
Cashing in on girl power : the commodification of postfeminist ideals in advertising
(University of Missouri--Columbia, 2017)
Over the last decade, fem-vertising, Girl Power rhetoric, feminist consumerism and commodity feminism have proliferated in advertising. This study analyzes key literature regarding how Corporate Social Responsibility (CSR) ...
Behind the screens: How magazines organize for digital success
(University of Missouri--Columbia, 2017)
Change has dominated the media landscape for nearly two decades as digital content creation and delivery mushroomed from the work of secluded upstarts to that of society-influencing giants. Magazine publishers have found ...
Hillary Clinton's political campaign communication in the interactive Facebook world
(University of Missouri--Columbia, 2017)
This research uses content analysis to examine the role of social media in modern American political communication. The purpose of this study is to explore the relationship between different message strategies and level ...
Competing fantasies of humans and machines: Symbolic convergences in artificial intelligence events coverage
(University of Missouri--Columbia, 2017)
This research analyzes coverage of major artificial intelligence events representing the thematic concept of "man versus machine." Rooted in grounded theory and rhetorical criticism, this research applies symbolic convergence ...
A study of the portrayal of female on-air talent on Spanish language television news
(University of Missouri--Columbia, 2017)
Research on Hispanics in the media reveal they are shown in stereotypical roles, wearing tight, sexy clothing and excessive accessories. This research was conducted from a cultural position and used feminism as a theoretical ...
Media industry employees weigh in on emotional intelligence and its effect on job satisfaction, loyalty and culture in organizations that have experienced staff reductions
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This study explores emotional intelligence in newsrooms across the U.S. that have undergone staff reductions in the last five years, seeking to find ...
Comparative framing of the Duggar family's women in entertainment news
(University of Missouri--Columbia, 2017)
This research seeks to compare the framing used to portray the women in the Duggar Family in entertainment news media with the realities of the evangelical community. A summative content analysis was used to conduct this ...
Cultural interpretation of pictorial metaphor in global advertising imagery
(University of Missouri--Columbia, 2017)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] As global advertising campaigns become more standardized, images are often employed to appeal to target markets that span a wide variety of cultures. ...
Searching for superwomen : female fans and their behavior
(University of Missouri--Columbia, 2017)
In the last decade, comic books and comic book fan culture have become more popular in mainstream culture, with TV shows and movies depicting both comic book characters and comic book fans. However, very little has been ...
The last line of defense: Journalism photo editors and mental health during times of trauma
(University of Missouri--Columbia, 2017)
for publications after looking at such images. This study aimed to uncover the effects of an intimate experience with traumatic imagery created by another individual in hopes of bringing light to an understudied population. After analyzing the recounts of seven...
Beer is for boys; wine is for women : how women perceive portrayed ideas of masculinity in alcohol advertising
(University of Missouri--Columbia, 2017)
This research explores how women's perceptions of the portrayed ideas of masculinity in beer advertising may risk isolating potential female consumers. This paper examined how women make sense of their own social identity ...