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A study of evaluation research in two public relations firms
(University of Missouri--Columbia, 2005)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] As more organizations employ public relations practitioners, evaluation research is needed to help practitioners prove their worth. Too often the evaluation step is skipped...
Disease as drama: dramatistic constructs and models of redemption in covering illness in Glamour magazine
(University of Missouri--Columbia, 2005)
of religious tales of struggle and salvation. Suffering and disease are represented as cathartic, thus somehow justified The majority of articles place responsibility on the individual person rather than the medical establishment or the public health system...
Small newspapers, big changes: awareness of market-driven journalism and consequences for community newspapers
(University of Missouri--Columbia, 2005)
This study examines the attitudes of journalists at small newspapers toward market-driven journalism. The researcher queried 29 journalists at nine small Missouri newspapers. The author employed qualitative method using ...
Everybody loves "Sideways": patterns of consensus (and lack thereof) among movie critics in 2004
(University of Missouri--Columbia, 2005)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] Research on pack journalism tends to focus on the seeming homogeneity in much reporting of hard news. This study examines similar tendencies among film ...