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Firm strategy and knowledge management in strategic supply chain relationships : a knowledge-based view
(University of Missouri--Columbia, 2006)
Using the knowledge-based view, this study seeks to understand the relationship between firm strategic orientation and interorganizational knowledge management in strategic supply chain alliances of high technology firms. ...
Optimal marketing budgeting and benchmarking of platform firms
(University of Missouri--Columbia, 2009)
Platform firms are firms that increase social surplus by (1) catering to distinct groups of customers such that (2) members of at least one group wish to access the other group and (3) facilitating group-access more ...
Calling the shots in negotiations : the effects of self-efficacy, cognitive style, goal orientation, information about past performance, and opponents' behavior on negotiators' risk taking
(University of Missouri--Columbia, 2009)
Risk taking is a central element in negotiations. Currently, a significant amount of information exists as to different negotiators' techniques, behaviors, and styles. However, very little is known about their risk taking ...
Cynical consumers : dangerous enemies, loyal friends
(University of Missouri--Columbia, 2006)
This dissertation introduces and develops the construct of consumer cynicism, characterized by a perception of a pervasive, systemic lack of integrity in the marketplace, and investigates how cynical consumers behave in ...