Now showing items 1-5 of 5
Bioethicists in the news : the evolving role of bioethicists as expert sources in science and medical stories
(University of Missouri--Columbia, 2008)
bioethicists are used most often, the perspectives they offer, and the roles they fill. This research uses news routines, news values, agenda-building theory and framing theory to examine the use of bioethicists as expert sources in six newspapers between 1992...
How do you like this comment? : persuasive effects of online comments and heuristic cues in crisis communication context
([University of Missouri--Columbia], 2014)
. inconsistent attribution) x 2 (heuristic cue: high vs. low number of "like" clicked) mixed factorial design with consistency as a between-subjects variable and heuristic cue as a within-subjects variable was employed. The findings of this study showed...
Effective spokespersons on Twitter : experimenting with how profile gender & network size impact user perceptions of credibility and social attraction
(University of Missouri--Columbia, 2010)
In addition to pulling in millions of everyday users, Twitter attracts strategic communicators aiming to forge personal bonds with users. Strategic communicators face a dilemma in creating Twitter profiles online, as the ...
Social proximity and user-generated health content : an experimental test of perceived source similarity and construal level theory
(University of Missouri--Columbia, 2013)
The affordances of the internet, particularly as manifest in social network site platforms, allow for interpersonal mediated communication with socially proximal sources. In a 3 (expert source cues vs. low cues vs. low ...
Anger, efficacy, and identity in activism : public perceptions of threat appraisal, attitudes, and behavioral intention
(University of Missouri--Columbia, 2009)
This study was an exploratory attempt to apply an identity-based approach using concepts of avowed and ascribed identities to different types of activist organizations when managing a potential crisis based on the threat ...