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Of ads and apps: the influence of advertising on user attitudes toward tablet newspapers
(University of Missouri--Columbia, 2011)
This study examined the relationship between the inclusion and style of advertising in tablet newspapers and user attitudes, including intention to adopt. The study created a mock newspaper app on an iPad with versions ...
Government controls of American correspondents in China
(University of Missouri--Columbia, 2008)
on correspondents that news content may be affected. The data are considered within the context of China's economic and technological transformation, which is found to both help and hinder the government's control efforts and significantly aid the work...
Reshaping the "God beat" : how three community news websites frame religion
(University of Missouri--Columbia, 2012)
With a downsizing of newspaper staff and an upswing in Internet use, the religion beat has had to adapt, much like the rest of journalism. In some cases, the religion beat has been cut. But some publications maintain the ...
Cognitive processing of news as a function of structure : a comparison between inverted pyramid and chronology
(University of Missouri--Columbia, 2008)
Little has changed in how written news is structured, even as the newspaper industry changes dramatically. One of the most entrenched news routines, the inverted pyramid, continues to persist in both print and online news. ...
The estimation of a corporate crisis communication based on perceived CEO's leadership, perceived severity of threats, and preceived opposing public's size
(University of Missouri--Columbia, 2008)
Based on the contingency theory (Cancel, Mitrook, & Cameron, 1999), this study examined whether the perception of leadership as a powerful inner organizational factor influences the outside latent public's assessment of ...
A revolutionary heroine for the twentieth century : Sybil Ludington in media, myth, and American memory
(University of Missouri--Columbia, 2010)
and magazine articles, juvenile biographies, television dramas, works of poetry, opera, and drama, and in popular and histories and school textbooks. While Sybil Ludington was a real person, very little is known about her life and no contemporary evidence has...
Latinos in Missouri : the media role in the acculturation process
(University of Missouri--Columbia, 2008)
community, the larger culture that contains them. The process of acculturation may require the help of acquaintances, friends and relatives. But, clearly media available to Latinos play, I contend in this work, a pivotal role to help Hispanics find...
Revisiting fund-raising encroachment of public relations in light of the theory of donor relations
(University of Missouri--Columbia, 2008)
This qualitative study of public relations and fund-raising practitioners in charitable organizations found fund-raising encroachment of public relations occurring at a rate roughly comparable to levels documented in the ...
Motivational use of Twitter
(University of Missouri--Columbia, 2010)
Internet social networking devices like Twitter have increased in popularity between 2005 and 2010. Often tweets have hyperlinks to other Web sites. This thesis employs an experiment to determine what motivates Twitter ...
The face of what came after : memorialization of September 11 in news images and the Shanksville site
(University of Missouri--Columbia, 2008)
. Analysis takes place at two levels: Media and regional. At the media level, content analysis is conducted on images in the major newspapers serving each of the impact sites. At the regional level, the case study method is used to examine the memorial work...
The boys on the blogs : intermedia agenda setting in the 2008 U.S. presidential campaign
(University of Missouri--Columbia, 2010)
This study analyzes intermedia agenda setting during the 2008 U.S. presidential campaign to determine the agenda-setting role of prominent political bloggers in relation to the mainstream news media and the candidates. An ...
The socially filtered media agenda : a study of agenda setting among news outlets on Twitter
(University of Missouri--Columbia, 2010)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This study examines whether and how Twitter users set the agenda for legacy media outlets by sharing news URLs. It also investigates which news story ...
Life and war in Korea : photographic portrayals of the Korean War in Life magazine, July 1950 - August 1953
(University of Missouri--Columbia, 2008)
This study examines the visual portrayal of the Korean War, as presented in Life magazine from July 1950 through August 1953, by adopting the theoretical framework of framing and cultural studies and by combining two ...
Crying in the wilderness : the outlaw and poet in Ben Hecht's militant Zionism
(University of Missouri--Columbia, 2013)
During the Second World War, the American journalist and screenwriter Ben Hecht had been one of the lone voices to break the silence about the Nazi Holocaust. Then, in 1947, Hecht shocked and outraged people across the ...