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Now showing items 21-40 of 138
Are universities "selling" online programs through agenda setting?
(University of Missouri--Columbia, 2018)
"Higher education in America is at a tipping point-the traditional, common college student is no longer that traditional or common. While much of America maintains a preconceived notion of the "traditional" college student-18 ...
Relationship counseling for advertising agencies and clients : a textual analysis of framing in trade publications
(University of Missouri--Columbia, 2018)
Although the conflicts between agencies and clients have existed for as long as advertising agencies have existed, agencies and clients have appeared to face increasing difficulty maintaining their relationships. Many ...
Climate change in the newsroom : journalists' evolving standards of objectivity when covering global warming
(University of Missouri--Columbia, 2010)
Climate change may well be the most important environmental issue of our time. For journalists covering the environmental beat, there is no bigger story - and none more treacherous. Journalists have been accused of distorting ...
An online disconnect : a case study of the effect of social media on a metropolitan newsroom's organizational culture
(University of Missouri--Columbia, 2013)
This research explores the role of social media use in a traditional newsroom by examining how reporters and editors use social media tools, particularly Twitter and Facebook, in their day-to-day work activities. It uses ...
Newsroom decisions and autonomy in Missouri newspaper's abortion reporting in spring 2019
(University of Missouri--Columbia, 2020)
The purpose of this research is to explore how newspaper journalists in Missouri covered the abortion issue around May 2019. Although research on abortion reporting and journalistic theories have been developed, not all previous research has...
On parents, peers, administrators, and advisers : developing a system to understand self-censorship of controversial topics in the high school press
(University of Missouri--Columbia, 2012)
Two surveys of young college students (N1=134; N2=372) were used to examine what perceived familial and educational factors influenced former high school journalism students' comfort levels with controversial stories running ...
Bioethicists in the news : the evolving role of bioethicists as expert sources in science and medical stories
(University of Missouri--Columbia, 2008)
Journalists have increasingly used bioethicists as expert sources in stories on science, medicine, and technology with strong ethical ramifications. Yet little is known about how and why journalists select bioethicists as ...
Symbiotic or destructive? : an analysis of the metaphors about journalism in American films during the 1990s
(University of Missouri--Columbia, 2019)
Whereas several studies have focused on the stereotypical representations that appear in mass media messages created by journalists, the aim of this thesis is the analysis of the representation of journalists in selected ...
Left behind : a textual analysis of media frames from national tv journalists covering Hurricane Katrina's evacuation centers
(University of Missouri--Columbia, 2008)
Before and after Hurricane Katrina struck in the fall of 2005, journalists made vital decisions to report on life and death issues. Those decisions framed news coverage in ways, among others, that depicted conflict, ...
In self defense : black female journalists' advocacy in the Cold War
(University of Missouri--Columbia, 2018)
"Mary Church Terrell, Black female journalist and civil rights activist, stood in front of the United Nations board in Lake Success, New York, on Sept. 21, 1949, to present a brief on Rosa Lee Ingram. Ingram and her two ...
Building a media agenda on health disparities : how issue perceptions and news values work to influence effectiveness
(University of Missouri--Columbia, 2006)
Building on prior literature conceptualizing the role of public relations in influencing the media agenda, this study proposes a model of agenda building that explores the determinants of the agenda building process and centers around the dynamics...
Editorial analytics : how a U.S. newspaper applies data to match target audiences
(University of Missouri--Columbia, 2018)
This research is an in-depth case study of a major regional U.S. daily embracing audience data under the pressure of limited resources and shrinking advertising budgets. The legacy news operation observes analytics through ...
"A good line of advertising:" the historical development of children's advertising as reflected in St. Nicholas Magazine, 1873-1905
(University of Missouri--Columbia, 2007)
Media researchers often assume that children's advertising began in the early days of radio and television broadcasting. In fact, it had begun nearly a half century earlier within the pages of children's magazines. One of ...
Power, intersectionality and news photographs : a case study of Detroit free press and Michigan chronicle news photography between 1963 and 1967
(University of Missouri--Columbia, 2020)
This study seeks to examine the ways in which existent power structures of intersectionality influence visual media through a historical case study of news photography. Photography, a less subjective visual media than ...
Princes, rock stars and their wives : analyzing tabloid coverage of women married to celebrity men
(University of Missouri--Columbia, 2022)
Half a century apart, two American women caught the attention of British tabloids for marrying British celebrity men: Linda Eastman, a rock photographer from New York wed Paul McCartney, the last bachelor Beatle in 1969. ...
"Should I keep running if nobody sees me as a runner?" : How runners with diverse body sizes perceive Runner's World's lack of inclusive representation
(University of Missouri--Columbia, 2021)
Runner's World is the ultimate guide to running. The magazine offers training tips, dietician-recommended recipes, gear guides, profiles on recreational and elite runners, and more. By design, Runner's World is meant to ...
Understanding wellness for young adults through Instagram influencers' content
(University of Missouri--Columbia, 2021)
Wellness has become an increasingly popular trend for young adults that brands and advertisers have been trying to keep up with. Wellness has taken on a muddled meaning with each product marketing different wellness ...
Whose man at his best? : a comparative study of masculine ideals in Esquire Middle East and the American Esquire
(University of Missouri--Columbia, 2010)
Men's magazines craft and produce representations of masculinity while also acting as a forum for gender norms to be circulated, negotiated and contested. As magazines follow globalization trends of other media, research ...
Growing up consumer : representations of adult culture in contemporary American children's magazines
(University of Missouri--Columbia, 2009)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This study examines how contemporary American children's magazines represent the culture of adults organized for kids in two commercial magazines -- ...
Understanding the change to integration : an organizational analysis of a small newspaper
(University of Missouri--Columbia, 2009)
This multimethod study examined change efforts to integration at a mid-sized family-owned newspaper as a new content-management system was implemented. Using the open systems model, the organization was analyzed through ...