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Now showing items 61-80 of 779
The real world : frames of authenticity in features articles of leisure travel magazines
(University of Missouri--Columbia, 2010)
Some scholars suggest that contemporary interest in tourism and foreign travel is partially the result of a modern "authenticity crisis." In other words, a disruption of the relationship between individuals and their sense ...
Identities on the line : youth, internet use, and citizenship in Kyrgyzstan
(University of Missouri--Columbia, 2008)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This dissertation examines the interaction between identity and Internet use in the everyday lives of urban youth in Kyrgyzstan. Using a "quick ...
Words and rumors of words : comparative war rhetorics
(University of Missouri--Columbia, 2009)
This thesis surveys how democratic governments convince their people to go to war and to continue fighting unpopular wars by exploring the relationship between contemporary and classical war rhetoric. Focusing on the ...
The effect of Jumbotron advertising on the experience of attending major league baseball games
(University of Missouri--Columbia, 2014)
This study explores the dynamics of jumbotron advertising at Major League Baseball games and the effect it has on fans at those games. In order to execute the study, the researcher traveled to 12 different Major League ...
Social media and crisis communication: using social media and image repair discourse to maintain positive image
(University of Missouri--Columbia, 2015)
In 2012, the COO of Chick-fil-A, and present day CEO, Dan Cathy, offered his personal opinion on gay marriage during two separate interviews with conservative media outlets. Those statements ended up making national ...
Risky business: Using heuristic-systematic processing theory to understand consumer data privacy concerns in an online behavioral advertising context
(University of Missouri--Columbia, 2014)
Reexamining advertising creativity : a qualitative examination of copywriters' perceptions of creativity in advertising
(University of Missouri--Columbia, 2014)
Creativity is an intangible concept that is in a perceived constant state of change, a state that necessitates the occasional reexamination of previous findings in an effort to further understand the roles and perceptions ...
A tale of two multinationals : the BP and Greenpeace "Go green" conflict in an era of green crisis
(University of Missouri--Columbia, 2011)
This dissertation offers an in-depth case study of the 11-year BP and Greenpeace conflict. A framing analysis of news content from newspapers in the United Kingdom and United States are employed to identify how the two ...
Mediating and moderating factors that affect health journalists' perceptions of conflict issues
(University of Missouri--Columbia, 2011)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Taking an affective and cognitive approach toward effective conflict management communication, this study attempts to analyze the mediating and ...
Engagement in online health communities : expressed attitudes and self-efficacy of arthritis self-management behaviors
(University of Missouri--Columbia, 2011)
The purpose of this research is to examine the computer-mediated communication within online health communities to understand the role engagement plays in eHealth literacy and the perceived benefits, perceived barriers, ...
The changing job of journalism : the impact of new and social media use on job satisfaction in a television newsroom
(University of Missouri--Columbia, 2012)
Television newsrooms and the individuals or corporations who own them, find themselves under pressure to find creative ways to use new and social media to stay relevant to today's media consumer. That pressure trickles ...
Write on : a 50-year analysis of the role of the alternative press in three cities
(University of Missouri--Columbia, 2012)
This textual analysis traced the evolution of the radical, monitorial, facilitative, and collaborative roles of the alternative press in New York; Columbus, Ohio; and Santa Fe, New Mexico. Political and cultural articles ...
Ideology of the air : communication policy and the public interest in the United States and Great Britain, 1896-1935
(University of Missouri--Columbia, 2011)
Communication policymakers must consider policy options for structure and regulation when confronted with new media technologies. In the 1920s and 1930s, with the advent of radio broadcasting, policymakers in the United ...
Women in science : are portrayals on primetime television negative, and what are effects of exposure to such content?
(University of Missouri--Columbia, 2015)
Twenty years ago, the U.S. Department of Education began investing millions to get more girls interested in science, technology, engineering and math -- or STEM -- fields. Yet the needle has barely moved, and the American ...
Managing "Amazonia": a cultural case study of female leadership at the Sarasota Herald-Tribune
(University of Missouri--Columbia, 2004)
This ethnographic study, the first comprehensive examination of a newspaper managed by women at its highest levels, found that female leaders made some differences in newsroom management and culture, and, to a lesser degree, ...
A study of individual internet dependency as an extension of social support
(University of Missouri--Columbia, 2006)
This current study aims to define and describe the relationship between individuals' Internet dependency and social support as they function in one specific information environment. How the immigrants' acculturation attitude ...
The impact of gender on the use of metaphors in media reports covering the 2003 Gulf War in Iraq
(University of Missouri--Columbia, 2006)
This study investigates whether gender of the reporter or the source has an impact on the metaphors that are used in media reports on the 2003 war in Iraq. War metaphors previously exposed by other research are explored ...
Young blood: persuading young people to give blood by applying concepts of self-perception and social norms theories to recruitment ads
(University of Missouri--Columbia, 2006)
Communication professionals must find ways to recruit more donors to give blood more times to continue meeting the demand for a safe and adequate blood supply. Young people could supply blood for years to come if they ...
What's the quality of breast cancer information you read online?: a comparative analysis of breast cancer information quality in commercial vs. nonprofit websites
(University of Missouri--Columbia, 2005)
Eighty five million Americans access the Internet for health information. But lacks of content regulation, free access, and increased marketing potential have meant that content providers increasingly heed to the call of ...
The sounds of red and blue America: dissecting musical references to "red state" and "blue state" identity in print media during the 2004 presidental campaign
(University of Missouri--Columbia, 2006)
This thesis explores how the print media used references to music to indicate "red state" and "blue state" identity during the 2004 presidential campaign. Through a textual analysis of more than 30 newspaper and magazine ...