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Now showing items 61-80 of 202
Working mom and domestic dad : a content analysis of gender role constructions in women's magazines of 1961 and 2011
(University of Missouri--Columbia, 2011)
Fifty years ago, women were largely confined to the home, and men were responsible for breadwinning. Today, many would suggest the genders are closer to being equals and that women can choose whatever life they want. This ...
Public relations among Christian, multi-national, non-profit organizations in Europe
(University of Missouri--Columbia, 2012)
Public relations as a profession has existed in Europe for more than a century, yet most current practice and teaching is based on the American model. To address this situation, in 1998 the European Association of Public ...
The new news : challenges of monetization, engagement, and protection of news organizations' online content
(University of Missouri--Columbia, 2012)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] As news organizations continue to struggle with their business models and ways to best employ new technology, advertising and subscription revenues ...
Media coverage of the adoption of electronic health records : a content analysis of local and national print newspapers and press releases
(University of Missouri--Columbia, 2012)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This article uses a content analysis to examine newspaper coverage and press releases coverage of the adoption of electronic health records (EHRs) and ...
Source credibility and the persuasiveness of public saftey messages communicated via social media
(University of Missouri--Columbia, 2012)
Social media communication networks such as Twitter and Facebook are changing the way organizations and communities alert the public of timely public safety information related to natural disasters, man-made events or other ...
Exploring the professional value systems of converged journalists : what are their values, and does the medium matter?
(University of Missouri--Columbia, 2012)
Scholars have suggested that journalists working in print and online media may emphasize their professional values differently. But what about those inhabiting both worlds? This study investigates the professional value ...
Media assistance M&E and democratization measurement characteristics in USAID program reporting documents
(University of Missouri--Columbia, 2012)
International media assistance, the endeavor to help emerging nations and developing countries build or develop media similar in nature and function to those in existing liberal democracies, has greatly expanded since the ...
Cause exhaustion : how the loss of potency affects brand attitudes and intentions
(University of Missouri--Columbia, 2011)
The purpose of this study was to investigate if there was a significant relationship between a consumer's perceived frequency with which a cause is featured in cause-related marketing and brand-related attitudes and ...
Lasting legacies : a framing analysis of religion news online and in legacy media
(University of Missouri--Columbia, 2011)
This work examined 514 stories published at religion news niche websites, and the websites of legacy media in the U.S. to determine how stories about religion were framed online. Ten websites, chosen for their history of ...
How has Twitter changed how journalists report on sports? : the 2012 Missouri Grand Prix
(University of Missouri--Columbia, 2012)
The theoretical framework of this study is gatekeeping and it specifically analyzes Twitter use by eight journalists during the weekend of the 2012 Missouri Grand Prix, which took place February 10 through 12, 2012. A ...
The portrayal and frequency of religion in secular rap music
(University of Missouri--Columbia, 2012)
Secular rap has arguably become one of the most influential and popular genres in music, and its effects on aspects of American culture, like sexuality (Ward, Hansbrough, & Walker, 2005) and violence (Jones, 1997), have ...
A starting point for identifying perpetrator genocidal messaging
(University of Missouri--Columbia, 2012)
The purpose of this research was to determine whether a consistent messaging strategy could be identified in three recent outbreaks of violence or if genocidal messaging will show tremendous variances that are unique to ...
Humanitarian frames and humanitarian soft power in Darfur : advocacy frames in a humanitarian crisis
(University of Missouri--Columbia, 2012)
Conflict in Darfur has raged since 2003, and Non-Governmental Organizations (NGOs) and advocacy groups have been supporting efforts to quell the violence and bring stability and humanitarian relief to Darfur. Both operational ...
Three of a kind: how young adults engage with print, online and mobile platforms
(University of Missouri--Columbia, 2012)
Mobile devices, Internet websites and print newspapers and magazines supply a veritable feast of options for finding and reading editorial content. Like any meal, however, readers can only consume so much in any given day. ...
Silence : the reasons why people may not communicate
(University of Missouri--Columbia, 2012)
This is a dissertation about how and why information does not flow in an industrial organization, and has impacts on owners, managers or employees when such issues as production errors, retention, or corporate survival are ...
Changing lives, changing media : an investigation of the correlation between life transition and news media use
(University of Missouri--Columbia, 2012)
For decades, marketing researchers have been interested in understanding the relationship between life-changing events and individual consumer preferences and behaviors. Researchers have examined the influences of significant ...
The power of online product reviews : how platform and product involvement effect the credibility of eproduct reviews
(University of Missouri--Columbia, 2011)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Product reviews are an integral component to a business, be it small or large, reputation. The increasing rise of the Internet has only recently ...
American discourse on China : a cross-time comparison of U.S. news framing of China's one-child policy, 1979-2009
(University of Missouri--Columbia, 2011)
This study explored fluctuations in news frames used in U.S. elite media coverage of China's one-child policy from its inception in 1979 until 2009. Framing analysis has been used to examine media attention given to domestic ...
Tuning in to hooking up : an analysis of television's influence on thoughts of hook ups and commitment
(University of Missouri--Columbia, 2011)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The goal of this experiment was to provide a better understanding of whether television portrayals of sexual behavior in the absence of a committed ...
How the relationship between public health information officers and journalists can affect media agenda-building : a coorientational approach
(University of Missouri--Columbia, 2011)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The purpose of this study is three-fold. The first purpose is to investigate how public health information officers perceive health journalists in ...