Search
Now showing items 161-169 of 169
Disease as drama: dramatistic constructs and models of redemption in covering illness in Glamour magazine
(University of Missouri--Columbia, 2005)
This study sought to explore how personal medical crises are narrated in Glamour, a popular women's magazine. The study employed Kenneth Burke's dramatism, specifically his pentad and the concepts of guilt and redemption ...
The effects of online content structure on attention & memory: exploring optimal structure for news on corporate web sites
(University of Missouri--Columbia, 2005)
This study examined the effects of online content structure on attention and memory as indicators to overall communication effectiveness. For the purposes of this study, content structure was defined as either Bite-Snack-Meal ...
Media coverage of the new economy
(University of Missouri--Columbia, 2005)
The late 1990's represented a time of unprecedented economic growth. However, the economic bubble ultimately burst and the nation entered into a recession. Following the crash, there was speculation that the media were ...
Interactivity and personalization in product presentation on e-commerce websites
(University of Missouri--Columbia, 2005)
Growing interest in e-commerce necessitates research to determine how to effectively use this medium. Of the features on these websites, product presentation is an important form of advertising. This research focuses on ...
The elite press, the Bush administration, and Iraq: ideology confines scrutiny in the Post and the Times
(University of Missouri--Columbia, 2005)
This study examines whether ideology or a reliance on official sources is the primary influence upon the elite media during times of armed conflict by analyzing the Iraq war coverage in the Washington Post and the New York ...
Pictures and pixels : digital photographic archives at newspapers, photographic agencies and libraries
(University of Missouri--Columbia, 2006)
A survey (N = 167) and in-depth interviews were conducted to examine organizational influences on the diffusion of an innovation. Daily newspapers, historical libraries and museums and photographic agencies that handle ...
Tainted gift? : harmful effects of a bad profit company's corporate social responsibility activity on the associated good nonprofit organization's future
(University of Missouri--Columbia, 2006)
Using structural equation modeling, this study tested the effectiveness of two communication factors (the source affiliation type and the level of Corporate Social Responsibility value) on people's source trustworthiness, ...
Explicating journalism-as-a-conversation : two experimental tests of online news
(University of Missouri--Columbia, 2009)
The concept of journalism as a conversation has been richly explored in descriptive studies for decades. Largely missing from the literature, though, are clear operationalizations that allow theory building for purposes ...
Small newspapers, big changes: awareness of market-driven journalism and consequences for community newspapers
(University of Missouri--Columbia, 2005)
This study examines the attitudes of journalists at small newspapers toward market-driven journalism. The researcher queried 29 journalists at nine small Missouri newspapers. The author employed qualitative method using ...