Browsing University of Missouri-Columbia by Title "Expertise, Trust, and Communication about Food Biotechnology"

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  • Expertise, Trust, and Communication about Food Biotechnology 

    Lang, John T.; O'Neill, Karen M., 1959-; Hallman, William K. (AgBioForum, 2003)
    Experts typically presume to speak with authority about complex concerns, such as agricultural biotechnology. Research indicates, however, that the effectiveness of risk communication depends on perceptions about the ...