Browsing AgBioForum, vol. 07, no. 4 (2004) by Identifier "http://hdl.handle.net/10355/135"
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Role of Product Benefits and Potential Risks in Consumer Acceptance of Genetically Modified Foods
(AgBioForum, 2004)This study examines the role of product benefits and potential risks in consumer acceptance of genetically modified (GM) foods. The study analyzes consumer willingness to consume three meat products that confer specific ...