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dc.contributor.authorHu, Wuyang
dc.contributor.authorChen, Kevin
dc.coverage.spatialChinaen
dc.date.issued2004
dc.descriptionIncludes bibliographical references.en
dc.description.abstractThis paper investigates consumers' purchase intentions of vegetable oil that is made from genetically modified oilseeds (referred to as GM vegetable oil) in Beijing, China. It is found that consumers' purchase intentions of GM vegetable oil are low, indicating a considerable skepticism toward GM products. A potential reason for this skepticism is that Chinese consumers are not well informed about GM technology. Three types of information presented in the survey are found to have positive but differential impacts on consumers' purchase intentions. This signals that different information strategies may be implemented to influence Chinese consumers' purchase intentions of GM products.en
dc.identifier.citationAgBioForum, 7(3) 2004: 124-132.en
dc.identifier.issn1522-936X
dc.identifier.urihttp://hdl.handle.net/10355/157
dc.publisherAgBioForumen
dc.relation.ispartofcollectionAgBioForum, vol. 7, no. 3 (2004)
dc.relation.ispartofcommunityUniversity of Missouri-Columbia. College of Agriculture, Food and Natural Resources. Division of Applied Social Sciences. Department of Agricultural Economics. Economics and Management of Agrobiotechnology Center. AgBioForum (Journal)
dc.subjectmultinominal logit modelen
dc.subject.lcshVegetable oilsen
dc.subject.lcshGenetically modified foods -- Public opinionen
dc.subject.lcshWillingness to payen
dc.titleCan Chinese Consumers Be Persuaded? The Case of Genetically Modified Vegetable Oilen
dc.typeArticleen


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