RSS 1.0Department of Textile and Apparel Management (MU)
The Department of Textile and Apparel Management (TAM) ranks as one of the top programs of its kind in the country. Students are prepared to meet a wide variety of career options such as merchandising, buying, technical design, retail management, or e-retailing. The department is committed to a global focus on fashion-related apparel and softgoods, including home furnishings. Students study with award-winning professors, who also take time to advise their students. Through coursework, internships, study tours, student organizations, and interaction with industry experts, students learn about careers in the field. When students graduate from TAM, they have the skills and knowledge they need for a variety of careers in the soft-goods industry, skills that are valued and transferable to other industries as well.
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The impact of founders' personality traits on the performance of Chinese apparel new ventures
(University of Missouri--Columbia, 2015)The study investigated how founders' personality traits impact Chinese apparel new venture performance. An online survey was conducted using founders' personality traits, the quality of firm network relationships, perceived ... -
A team is only as good as its people: the impact of individual supply chain member success on the cross-functional teams success in the global apparel supply chain
(University of Missouri--Columbia, 2015)The global apparel supply chain has been transformed by many factors including globalization and fragmentation resulting in a hyper-dynamic market full of uncertainty and volatility (Dyer & Ha-Brookshire, 2008). In managing ... -
Jacqueline Kennedy's effect on women: a content analysis of her style, role, and thought as First Lady, 1959-1963
(University of Missouri--Columbia, 2015)First lady Jacqueline Kennedy reigned as a political wife and spokesperson for the Kennedy Administration as well as a role model for women. This study examined portrayals of Jacqueline Kennedy in significant women's ... -
Women's self-perceptions: an exploratory study of optical illusion garments
([University of Missouri--Columbia], 2014)Although previous research provides insight into how women construct and idealize their appearance through clothing, the connection to the design elements of a garment is lacking. Using an exploratory approach, the current ... -
Our Own Worst Enemy: A Case Study of the Etsy Craft Entrepreneurship Program in Rockford, Illinois
([University of Missouri--Columbia], 2014) -
Perfect or Imperfect Match : Impact of Brand Schema, Information Transparency and Source of Claim on Apparel Brand's Sustainability Claims
(University of Missouri--Columbia, 2014) -
Business activities, competitive advantages, ownership types of the textile and apparel industries in China
(University of Missouri--Columbia, 2010)This study was designed to gain a deep and timely understanding about the stature of current textile and apparel (T&A) manufacturers in China whose industry appears to be in the transition from the growth to the full mature ... -
Looking at fashion through green-colored glasses : a multimodal critical discourse analysis of Vogue's sustainable fashion editorials
([University of Missouri--Columbia], 2014)This dissertation explored the discursive practices employed by Vogue to construct sustainable fashion it its editorials between 1990-2013. These discursive practices revealed the ideological stance of Vogue regarding ... -
Traceability to farm and factory, country of manufacturing, and apparel purchase scenario
(University of Missouri--Columbia, 2014)In recent years, traceability and transparency have been emerging issues in the textile and apparel industry. For companies to be transparent, accessibility and information comprehensiveness are important aspects. The ease ... -
How country of manufacturing and sweatshop free information affects online apparel consumers' perceived quality, value and purchase intention
(University of Missouri--Columbia, 2013)Online consumers are not able to assess the physical product in the prepurchase process. This poses a problem for the consumers, and further affects their purchase behavior. The popularity of sustainability and transparency ... -
Exploration of the unique firm resources described by Indian apparel export firms for their competitive advantages
(University of Missouri--Columbia, 2013)The study explored the key competitive advantages and resources of the Indian apparel export firms. According to Porter's (1990) theory of competitive advantage of nations, a nation succeeds in a particular industry if it ... -
A case study of the GARROBO Project
(University of Missouri--Columbia, 2013)This study explores the changes in the social of the GARROBO project trainees after they join the career-training program. Bebbingtons' (1999) theory of capitals explained how possessing different types of capital or assets ... -
The effect of product involvement on socially responsible consumer behavior
(University of Missouri--Columbia, 2013)Consumers show dissimilar behaviors towards products at their purchase intention considering companies' socially responsible practices, but, this may not be the same for both low and high involvement products while purchasing. ... -
Between the devil and the deep blue sea(m): a case study exploring the borders between work and life domains described by women in the U.S. apparel industry
(University of Missouri--Columbia, 2012)The study explored the border development and management between work and life domains as described by women working in the U.S. apparel industry. By modeling Clark's (2000) work-family border theory and coupling the social ... -
Competition or cooperation?: a study of the relationship between import penetration and the operation of the U.S. textile and apparel industries from 2002 to 2008
(University of Missouri--Columbia, 2011)In response to rising imports and globalization, the U.S. textile and apparel industries respectively adopted various restructuring strategies in recent years which fundamentally changed the way the two industries operate ... -
Love will never be rationed: World War II bridal apparel
(University of Missouri--Columbia, 2011)Wedding gowns have elicited unequaled excitement through costume history. Little girls dream of their wedding days while recreating the fairytale marriage of Cinderella and Prince Charming using Barbie and Ken dolls. Wedding ... -
The influence of St. Louis 1904 World's Fair on Japonisme that appeared in periodicals
(University of Missouri--Columbia, 2012)This study is about Japonisme that appeared in newspaper and magazine advertisements and articles from 1903 to 1905. The Japanese promoted their culture by showing its traditional arts and crafts in World's fairs from the ... -
The junior apparel consumer: an ethnographic and case study approach examining the current junior wear client
(University of Missouri--Columbia, 2012)This study focused on the current junior wear client at a specific retailer to determine if a new marketing strategy, design of garments, and adjustments of junior size measurements should be implemented. The objectives ... -
Brand personality: consumer's perceptions of color used in brand logos
(University of Missouri--Columbia, 2011)The goal of this study was to (1) determine if consumers will apply conventional color associations to hues when they are used in a brand's logo, (2) examine whether color affects consumers' perceptions of a brand's ... -
Trust/distrust, perceived quality, perceived price, and apparel purchase intention
(University of Missouri--Columbia, 2011)As firms are competing in an increasingly complex business environment, they are concentrating on building trusting relations with customers and create a niche in the market. Especially in the apparel industry which is ...