Browsing AgBioForum, vol. 04, no. 2 (2001) by Identifier "http://hdl.handle.net/10355/335"
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Language and Persuasion in Biotechnology Communication with the Public : How to Not Say What You're Not Going to Not Say and Not Say It.
(AgBioForum, 2001)This paper explores the role of language in biotechnology communication with public. Analyzing a USDA press release, rhetorical choices of organization, style, and diction that convey values and emotions contrary to content ...