• How do we measure the impact of an investigative story? : impact measurement at WFAA-TV in Dallas 

    De Haes, Taeler (University of Missouri--Columbia, 2016)
    Creating impact is the number one goal of an investigative piece and simply defining this six-letter word is a highly discussed topic. But, here's the problem: how do you define impact? How do you measure it? Speaking with ...
  • Magazine redesign and the magazine brand 

    Tibbitts, Tracee (University of Missouri--Columbia, 2016)
    Three art directors discuss managing the design of a magazine and preserving its visual identity while keeping the design fresh and interesting. They explain how their redesigns are rooted in the magazine's brand and ...
  • Migrant mother, sister, daughter : women immigrants in the Bel Paese 

    Ahern, Alexa (University of Missouri--Columbia, 2016)
    This project is comprised of two parts, a reporting project published on Medium about the lives of women migrants in Italy and a professional analysis of the practices of multilingual international journalists. The reporting ...
  • Online media as gatekeepers in the 2016 presidential debate 

    Wang, Yizhu (University of Missouri--Columbia, 2016)
    The third Republican presidential debate on CNBC attracted lots of coverage because of controversial performance of both moderators and candidates. I studied the coverage of the debate from the New York Times, USA Today, ...
  • Promotional strategies of media startup companies 

    Li, Shifeng (University of Missouri--Columbia, 2016)
    Media startup companies are small. There are many platforms they can utilize to gather more readership. Social media accounts are a kind of owned media with lower costs. There are also paid platforms companies can use to ...