Media use amongst American expatriates in South Korea
Abstract
This research studies the media consumption of audiences who are living in a foreign country, specifically American expatriates in South Korea. The individuals in this population retain some aspects of how they obtained news in the U.S. but they take some advantage of what is available in Korea. Despite television popularity in the U.S., new media are observed to be the most prevalent means of obtaining news, whereas traditional media were generally unpopular. High use of digital media contributes to a more global media atmosphere than expected with those living abroad. Audiences do not need to fully rely on the media atmosphere of their new countries as digital media allows for great interconnectivity between countries. This study contributes to an understanding of how this audience uses news differently when living abroad in a country with a language barrier, a high prevalence of online media outlets, and available niche news media.
Degree
M.A.