Browsing School of Journalism (MU) by Title "Health communication in the blogosphere : rethinking source and message strategies for hot cognition publics"
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Health communication in the blogosphere : rethinking source and message strategies for hot cognition publics
(University of Missouri--Columbia, 2017)Strategic health communication in the 21st Century is dynamic and complex. The digital communication environment has facilitated convicted, polarized opinions, the validity of science is under scrutiny, "expert" recommendations ...