Browsing Theses (MU) by Title "Eco-labeled food : how environmentally-conscious consumers perceive, interpret, and use eco-labels as signals"
Now showing items 1-1 of 1
-
Eco-labeled food : how environmentally-conscious consumers perceive, interpret, and use eco-labels as signals
(University of Missouri--Columbia, 2016)This research explores how different characteristics of eco-labels signal environmental qualities of a product to environmentally-conscious consumers and seeks to understand how environmentally-conscious consumers perceive, ...