Browsing Theses (MU) by Thesis Advisor "Overby, L. Marvin"
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The Bush effect : campaign news linking presidential candidates to the incumbent president
(University of Missouri--Columbia, 2010)While much of the current political science and political communication scholarship contends that public approval of the incumbent administration and its policies plays a substantial role in elections at all levels of ... -
Channeling the waves : the use of radio narrowcasting on niche voting groups in the 2005 Virginia gubernatorial election
(University of Missouri--Columbia, 2010)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Radio has long been used as a piece of a political candidate's media arsenal at every level of politics. However, our understanding of this widely ...