dc.contributor.advisor | Cropp, Fritz | eng |
dc.contributor.author | Wang, Xiaoyi | eng |
dc.date.issued | 2014 | eng |
dc.date.submitted | 2014 Fall | eng |
dc.description | Professional project report submitted in partial fulfillment of the requirements for the degree of Masters of Arts in Journalism from the School of Journalism, University of Missouri--Columbia. | eng |
dc.description.abstract | In order to examine the Chinese government's strategies and stances reflected on its social media account during a social crisis, this research uses a content analysis of 391 Weibo posts from four official government accounts. The researcher uses one-way ANOVA, Chi-square and independent-sample t test to compare the strategies and stance reflected in different phrases and between two types of government accounts. The results reveal that the Chinese government tended to adopt an accommodative stance towards social crisis. Among four government accounts, the posts from government-controlled media accounts showed a less accommodative stance. Moreover, posts from government-controlled media accounts are more likely to try explaining the cause of crisis, while the posts government-agency accounts are making promises for the future like establishing policies to secure a better environment and clean the air. Finally discussion focuses on the speculations that might lead to the results. | eng |
dc.description.bibref | Includes bibliographic references. | eng |
dc.format.extent | 4 files | eng |
dc.identifier.merlin | b106958458 | eng |
dc.identifier.uri | https://hdl.handle.net/10355/44596 | |
dc.language | English | eng |
dc.publisher | University of Missouri--Columbia | eng |
dc.relation.ispartofcommunity | University of Missouri--Columbia. School of Journalism. Journalism masters projects | eng |
dc.rights | OpenAccess. | eng |
dc.rights.license | This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License. | |
dc.subject | Public Relations ; Crisis Management ; China ; Government ; Social Media ; Chinese government | eng |
dc.subject.FAST | Social media | eng |
dc.subject.FAST | Chinese -- Politics and government | eng |
dc.subject.FAST | Crisis management in government | eng |
dc.subject.lcsh | Journalism -- Study and teaching (Internship) | eng |
dc.title | How does the Chinese government use social media to react to social crisis: a content analysis | eng |
dc.type | Project | eng |
thesis.degree.discipline | Journalism | eng |
thesis.degree.level | Masters | eng |
thesis.degree.name | M.A. | eng |