Exploring individual, family, and community factors predicting business success in Hispanic and Latino experiences

Abstract

This research examines what selected individual, family, and community factors best predict Hispanic/Latino male and female entrepreneurs? engagement in entrepreneurial activities and business success. In this study, individual factors are circumscribed to motivational, attitudinal, behavioral, and subjective well-being factors that have been found to influence entrepreneurship (Ajzen, 2005; Diener & Suh, 1997; McClelland, 1961). Family factors are circumscribed to those associated to family members influence on the business (Klein, Astrachan, & Smyrnios, 2005). Community factors are not only circumscribed to a territorial dimension, they are viewed as a set of meaningful social relations that weave the economic, institutional, and political dimensions together (Piselli, 2007). This literature review will inform a quantitative research to pursue a Doctoral degree.