Browsing Marketing electronic theses and dissertations (MU) by Title

MOspace/Manakin Repository

Now showing items 1-4 of 4

Title
A consumer perspective on mass customization [1]
Cynical consumers: dangerous enemies, loyal friends [1]
The effects of customer participation on service outcomes: a fit perspective [1]
Have you seen the new model?: visual design and product newness [1]

Now showing items 1-4 of 4