Browsing Communication electronic theses and dissertations (MU) by Identifier "https://doi.org/10.32469/10355/15765"
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Nonprofits and new media: how do NPOs and their employees adopt and use new media to communicate with and influence their community? (University of Missouri--Columbia, 2011)This study looks at how new media technologies are adopted by nonprofit organizations (NPOs) and their employees. Using qualitative interviews, the study explores how new media are incorporated into NPO work and how such ...