Browsing Department of Political Science (MU) by Title "Waging campaigns on television : optimizing target audience exposure in the modern campaign"
Now showing items 1-1 of 1
-
Waging campaigns on television : optimizing target audience exposure in the modern campaign
(University of Missouri--Columbia, 2015)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] There have been claims that have come out of the 2008 and 2012 presidential elections which describe the rise of a professionalized political campaign ...