Tourist motivation to use homestays in Thailand and their satisfaction based on the destination's cultural and heritage based attribute

MOspace/Manakin Repository

Breadcrumbs Navigation

Tourist motivation to use homestays in Thailand and their satisfaction based on the destination's cultural and heritage based attribute

Please use this identifier to cite or link to this item: http://hdl.handle.net/10355/5351

[-] show simple item record

dc.contributor.advisor Cho, Yoon Seonghee en_US
dc.contributor.author Seubsamarn, Kanoknon, 1982- en_US
dc.coverage.spatial Thailand
dc.date.accessioned 2010-02-09T17:56:37Z
dc.date.available 2010-02-09T17:56:37Z
dc.date.issued 2009 en_US
dc.date.submitted 2009 Fall en_US
dc.identifier.other SeubsamarnK-120909-T1100 en_US
dc.identifier.uri http://hdl.handle.net/10355/5351
dc.description The entire thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file; a non-technical public abstract appears in the public.pdf file. en_US
dc.description Title from PDF of title page (University of Missouri--Columbia, viewed on January 14, 2010). en_US
dc.description Thesis advisor: Dr. Seonghee Cho. en_US
dc.description Includes bibliographical references. en_US
dc.description M.S. University of Missouri--Columbia 2009. en_US
dc.description Dissertations, Academic -- University of Missouri--Columbia -- Food science. en_US
dc.description.abstract This research explores the motivations and demographic characteristics of tourists and investigates which attributes satisfy tourists who visit cultural destinations. It is hypothesized that tourists' overall satisfaction of a destination is a function of attribute and tourists' motivation. Homestays in Thailand, serving as a cultural and heritage vacation destination, were used as the study site for this research. The data of this study was collected from homestays in the central part of Thailand during July-August 2009. Descriptive analysis, correlation analysis, and multiple regression analysis were employed according to respective objectives in this study. The results revealed that demographic characteristic, cultural/heritage attributes, tourists' motivation, were correlated with tourists' overall satisfaction. Tourists' motivation and cultural/heritage attribute on personal satisfaction of tourists who visited homestays in Thailand are key indicators of tourists' overall satisfaction. en_US
dc.language.iso en_US en_US
dc.publisher University of Missouri--Columbia en_US
dc.subject.lcsh Culture and tourism en_US
dc.subject.lcsh Tourism -- Government policy en_US
dc.subject.lcsh Tourism -- Planning en_US
dc.title Tourist motivation to use homestays in Thailand and their satisfaction based on the destination's cultural and heritage based attribute en_US
dc.type Thesis en_US
thesis.degree.discipline Food science en_US
thesis.degree.grantor University of Missouri--Columbia en_US
thesis.degree.name M.S. en_US
thesis.degree.level Masters en_US
dc.identifier.oclc 498445016 en_US
dc.relation.ispartofcommunity University of Missouri-Columbia. Graduate School. Theses and Dissertations. Theses. 2009 Theses
dc.relation.ispartofcollection 2009 Freely available theses (MU)


This item appears in the following Collection(s)

[-] show simple item record