Browsing 2016 Theses (MU) by Thesis Department "Journalism (MU)"
Now showing items 1-20 of 50
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Access to electronic public records : a 50 state study
(University of Missouri--Columbia, 2016)This research explores the accessibility of state public records in electronic format by examining certain specific factors that can define "accessibility." This study includes a 50-state (plus D.C.) survey to assess how ... -
Beliefs about individuals with disability as related to media portrayal of disability in Glee
(University of Missouri--Columbia, 2016)This study explores how exposure to disability portrayal on television is related to beliefs about individuals with disability. This study uses show-specific cultivation theory and its discussion of how television viewing ... -
Betting on technology : the diffusion of mobile live-streaming apps within news startup actor-networks
(University of Missouri--Columbia, 2016)This research combines the diffusion of innovations and actor-network theoretical models to present a detailed explanation of how the live-streaming mobile apps Meerkat and Periscope were adopted at two digital news startups, ... -
Branding Ireland : an examination of the construction of Ireland’s national brand
(University of Missouri--Columbia, 2016)The Republic of Ireland has advanced the same branding proposition in its tourism campaigns for decades, relying on images that depict idyllic scenery and messaging designed to appeal to those who seek an escape from the ... -
Business models of digital longform publications
(University of Missouri--Columbia, 2016)Despite a widespread conviction that longform reporting, one of the most established and respected genres of journalism, will become unsustainable because of the challenges posed by the internet and the digital environment, ... -
Christian media framing of gay marriage
(University of Missouri--Columbia, 2016)This mixed methods study explores Christian media's framing of gay marriage from 2010 to 2015, looking at a sample of articles on Christianity Today's website before and after gay marriage became legal. Using mixed methods, ... -
Climate change news and trust : the influence of news source, frame and political ideology on judgments of credibility
(University of Missouri--Columbia, 2016)Comparatively few studies have examined the effects of frames employed in climate change news articles (Corbett, 2004; Hart, 2011; Leiserowitz, forthcoming; Nisbet et al., 2013). The current study aims to address that ... -
Collaboration and separation : how news companies find innovation
(University of Missouri--Columbia, 2016)This research examines issues arising when employees at news media companies attempt to collaborate with each other to create, develop and execute strategies intended to enhance the organization's financial standing. The ... -
Conscious branding
(University of Missouri--Columbia, 2016)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The purpose of this study is to define conscious branding and examine the visual features used by conscious versus traditional brands on Instagram ... -
Creativity and change : how experience, environment and approach to creating advertisements have evolved for copywriters
(University of Missouri--Columbia, 2016)Examines how those tasked with creativity in advertising perceive their work and role over a period of considerable economic and technological change. This qualitative study adds insights and expands previous empirical ... -
Crisis communication : corporate social responsibility in Organizational Renewal Theory
(University of Missouri--Columbia, 2016)This study further develops Organizational Renewal Theory through the incorporation of corporate social responsibility as a feature of a post crisis response strategy. Internal publics (e.g., employees of an organization, ... -
Cross-cultural audience comprehension and engagement : a study of the effects of data visualization
(University of Missouri--Columbia, 2016)In recent years, data journalism and data visualization has become an emerging and trendy field in online journalism. It is an approach adopted by many news organizations in an attempt to fit for audiences' increasing ... -
Customizing content to find the right price for online news
(University of Missouri--Columbia, 2016)Customization of local online news content based upon users' preferences could be a way that newspaper companies would attract more people to their websites. A survey of 384 people done using Amazon M-Turk in May 2015 found ... -
The discourse of outdoor food advertisements in Latino communities
(University of Missouri--Columbia, 2016)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This paper focuses on analyzing the discourse surrounding food in outdoor advertisements in Latino communities. The following literature discusses ... -
Eco-labeled food : how environmentally-conscious consumers perceive, interpret, and use eco-labels as signals
(University of Missouri--Columbia, 2016)This research explores how different characteristics of eco-labels signal environmental qualities of a product to environmentally-conscious consumers and seeks to understand how environmentally-conscious consumers perceive, ... -
Effects of infographics in science communication : learning preferences and prior knowledge as moderators
(University of Missouri--Columbia, 2016)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Infographics have emerged as a popular means of conveying information in a variety of fields. In particular, infographics are considered as useful ... -
Effects of varying degrees of tobacco restrictions and messgage framing on college students' psychological reactance and attitudes toward tobacco-free campus policies
(University of Missouri--Columbia, 2016)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Although the overall population of tobacco users in the United States is declining, tobacco use among college students is increasing. In response, ... -
Employee retirement plans : increasing participation and contribution levels in voluntary retirement plans via message framing and self-efficacy
(University of Missouri--Columbia, 2016)Many Americans are ill-prepared for retirement. Either they are not saving or do not have access to retirement plans and/or retirement plan education. National trends suggest companies are moving away from employer-sponsored ... -
Examining the representation of women UN Women's Beijing+20 Campaign
(University of Missouri--Columbia, 2016)The Beijing+20 campaign was conceived by UN Women as a way to celebrate the advancements in the realm of women's rights and equality. Despite the decades of work by feminists and NGO's, some critics suggest that the voices ... -
Examining twitter engagement in newspaper sports beat reporters' live-game coverage
(University of Missouri--Columbia, 2016)Newspaper sports beat reporters have experienced challenges to their workflow as social media, such as Twitter, has emerged as an essential tool in the reporting of livegame events. The purpose of this study is to assess ...