Browsing 2017 MU theses - Freely available online by Title "Effects of expressing emotion and altering loco color in organizational crisis responses"
Now showing items 1-1 of 1
(University of Missouri--Columbia, 2017)A crisis is inevitable. Any organization needs crisis communication plans and response strategies to protect themselves from reputational damage. This study examines whether employing sadness-expressive words and black-and-white ...