Browsing 2017 MU theses - Access restricted to UM by Identifier "https://hdl.handle.net/10355/63442"
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Cultural interpretation of pictorial metaphor in global advertising imagery
(University of Missouri--Columbia, 2017)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] As global advertising campaigns become more standardized, images are often employed to appeal to target markets that span a wide variety of cultures. ...