Browsing 2018 MU theses - Access restricted to MU by Thesis Advisor "Stemmle, Jonathan T."
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Using semi-structured interviews to examine how small clothing stores can effectively reach consumers through digital marketing (University of Missouri--Columbia, 2018)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] This abstract explores how local clothing boutiques utilize digital marketing to promote business and create relationships with their consumers. Digital ...