Browsing AgBioForum, vol. 09, no. 3 (2006) by Title "Consumers' Willingness to Pay for Biotech Foods in China : A Contingent Valuation Approach"
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Consumers' Willingness to Pay for Biotech Foods in China : A Contingent Valuation Approach
(AgBioForum, 2006)Based on a large-scale survey, this study employs the contingent valuation method to estimate consumers' willingness to pay (WTP) for biotech foods in China and to account for the effects of respondents' characteristics ...