Browsing 2020 MU theses - Access restricted to UM by Thesis Department "Food and hospitality systems (MU)"
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The impact of YouTube travel vlogs on destination image and viewer's travel intention : the difference between high and low trip involvement groups (University of Missouri--Columbia, 2020)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Travel related YouTube vlogs have significantly grown in today's tourism industry, creating a new trend among social media users. The purpose of this ...