Browsing 2010 Dissertations (MU) by Thesis Advisor "Benoit, William L."
Now showing items 1-1 of 1
-
Assessing the predictability of election victory from a functional theory perspective
(University of Missouri--Columbia, 2010)[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] This investigation utilized the Functional Theory of Campaign Discourse (Benoit, 2007) and previous content analyses of television advertisements to ...