Now showing items 1-2 of 2
The effects of customer participation on service outcomes : a fit perspective
(University of Missouri--Columbia, 2010)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Previous research in customer participation argues that customer participation positively influences service quality and customer satisfaction. However, ...
Competitive learning and joint learning in international joint venture
(University of Missouri--Columbia, 2013)
As is the case in most normal independent organizations, international joint ventures (IJVs) are expected to be influenced by both stabilizing and destabilizing forces. This research emphasizes that inter-partner learning ...