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LIFE, liberty & the pursuit of visual happiness : the development of documentary journalism, from magazine picture stories to Netflix serials
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] This Master's thesis examined what makes photo-journalists fulfilled professionally in the digital video space. Internet video journalism is the latest ...
Tweeting while leading : President Trump's Twitter habits from a Washington media perspective
(University of Missouri--Columbia, 2018)
This research is an in-depth study of how the current President of the United States is tweeting while leading our country and how that has impacted the traditional information gatekeeping role of the news media. By applying ...
Journalists' use of newspaper comment sections in the newsgathering process
(University of Missouri--Columbia, 2018)
As computers and, increasingly, cell phones, are used by an ever growing percentage of the population, newspapers have turned to online comment sections accompanying articles as forums for readers to communicate. Journalists ...
The evolution of agenda-setting theory : how local TV station's Facebook posts affect news decisions of evening broadcasts
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] The relationship between a local television news station and its audience has changed. No longer is it a one-way conversation, but rather, social media ...
Motivations behind individuals' engagement with urban, community-building nonprofits on Facebook : a uses and gratifications approach
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] This research examines how individuals engage with urban, community-building nonprofits on Facebook. Nonprofits rely heavily on social media marketing ...
Effects of message appeal and efficacy belief on perceptions of oral health messages
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] This study examined how different type of message appeal and efficacy belief influenced college-aged populations' perceived effectiveness of oral health ...
The intersection of political activism and brand advertising
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] The following document is a Master's thesis completed in accordance with graduation requirements for the Masters of Arts in Strategic Communication at ...
Second class : local and elite media framing of poverty in the Appalachian opioid epidemic
(University of Missouri--Columbia, 2018)
The opioid epidemic has disproportionately affected the rural Appalachian region, and poverty is a root cause of this. However, both poverty and the Appalachian region are historically under-covered and negatively framed ...
"Hollywood and beyond" : an intersectional analysis of how Teen Vogue covered the #MeToo movement
(University of Missouri--Columbia, 2018)
Using Crenshaw's theory of intersectionality as a lens of analysis, this study asks how the teen magazine Teen Vogue reported on the rise of the #MeToo movement and how intersections of race, class and gender were represented ...
This is not a moment. This is a movement : how national newspapers reported 2015 protests against racism at the University of Missouri
(University of Missouri--Columbia, 2018)
In 2015, protests against racism at the University of Missouri upended the university. Journalists from news outlets throughout the U.S. descended on the Columbia campus to document the historic protest movement, which ...
Reinventing a moral mode : a textual analysis of 21st century "living Lei Fengs" in China Daily
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] This study explores how China Daily has extended the collective memory of iconic Chinese role model Lei Feng in articles about so-called "living Lei ...
User-generated content as war and peace journalism in the wake of terror
(University of Missouri--Columbia, 2018)
This framing analysis explores how broadcast news networks with a large international audience incorporate user-generated content (UGC) in reports immediately following a terrorist attack and how these reports contribute ...
Visibility of health news outlet attributions on facebook : outcomes for credibility perceptions and recall
(University of Missouri--Columbia, 2018)
The internet has become a major source of health information, and the user-generated content found online, especially on social media, makes health misinformation a serious concern (Yang & Beatty, 2016). Two-thirds of U.S. ...
Are universities "selling" online programs through agenda setting?
(University of Missouri--Columbia, 2018)
"Higher education in America is at a tipping point-the traditional, common college student is no longer that traditional or common. While much of America maintains a preconceived notion of the "traditional" college student-18 ...
Effects of journalism education on student engagement : a case study of a small-town scholastic press programe
(University of Missouri--Columbia, 2018)
Using social capital theory as the lens, this case study investigates how being part of a scholastic journalism program impacts the academic, social, and civic engagement levels of students in a small-town, rural setting ...
A study of non-profit social media engagement
(University of Missouri--Columbia, 2018)
As more nonprofit organizations increase their usage of social media to reach new audiences, audience research is needed to help practitioners formulate strategic communications plans that reach the goals of the organization. ...
Editorial analytics : how a U.S. newspaper applies data to match target audiences
(University of Missouri--Columbia, 2018)
This research is an in-depth case study of a major regional U.S. daily embracing audience data under the pressure of limited resources and shrinking advertising budgets. The legacy news operation observes analytics through ...
"The food is so good" : why consumers positively cope with product-harm crisis
(University of Missouri--Columbia, 2018)
Using Chipotle E. coli outbreak as context for product-harm crisis, this study examines the nuanced nature of consumer thinking and why consumers adopt coping behaviors or perceptions toward the crisis. The lack of analysis ...
Subsidizing the press : understanding journalists' attitudes about corporate and government influence and the public interest
(University of Missouri--Columbia, 2018)
U.S. newspaper companies have been slashing resources, resulting in less original reporting and raising questions about whether private-sector newspapers can adequately serve the public interest. According to social ...
Remembering Ali : a study of print media's framing of Muhammad Ali's death
(University of Missouri--Columbia, 2018)
Did the Louisville Courier-Journal and The New York Times do Muhammad Ali's legacy justice in their obituary and memorial coverage during the week after his June 3, 2016, death, or were the contextual complexities surrounding ...