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Castor oil and orange juice: how John H. Johnson fed news to black America
(University of Missouri--Columbia, 2007)
In the mid-1940s, publisher John H. Johnson did not like the image of African Americans that was projected by mainstream, white-owned media. He felt the image constructed was too limited and stereotypical. He also felt that the news in those...
A study of evaluation research in two public relations firms
(University of Missouri--Columbia, 2005)
those barriers while the other has been less successful in overcoming those barriers. Firm 1 does not conduct formal evaluation research. Firm 2 does conduct formal research and employs a research director. The goal of this study was to develop further...