Search
Now showing items 1-3 of 3
From saving face to saving lies : prioritizing the public in public relations
(University of Missouri--Columbia, 2021)
to address vulnerabilities. A between-subjects experimental design study compared the effects of the BCO framework (i.e., Base Response, Corrective Action, Organizational Learning) and reputation management strategies on anger, moral outrage, organizational...
Internal crisis communication : the effects of negative employee-organization relationships and negative emotions on reputation and employees' unsupportive behavior
(University of Missouri--Columbia, 2021)
This study examines the role that negative employee-organization relationships (NEORs) play in determining crisis outcomes (organization's internal reputation and employees' unsupportive behavior). Moreover, the study aims to determine whether...
Overcoming the negative effects of astroturfing attacks on crisis outcomes with strategic communication strategies
(University of Missouri--Columbia, 2020)
perceptions of post-crisis organizational outcomes towards HSUS such as perceived credibility and organizational reputation, higher intentions to engage with HSUS in the future, and lower intentions to amplify the astroturfing information. Overall, this study...