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History at risk : a survey to determine the size and status of local television news archives in the United States
(University of Missouri--Columbia, 2010)
It is a generally accepted fact that local television news archives are slowly deteriorating. In 1999 the AMIA created the "Preserving Local Television Case Studies and Symposium Project Proposal". One of its goals was a ...
Advertising ethics: a client perspective
(University of Missouri--Columbia, 2013)
This study examines how clients at large companies view advertising ethics. In-depth interviews were conducted with 16 high-ranking advertising clients in the New York area and six other cities. The focus was on the ethics ...