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Investing in newsrooms during the layoff era
(University of Missouri--Columbia, 2020)
that reverse dwindling circulation numbers remain a worthy pursuit. This study examines medium-sized newspapers from around the country during what's described as the "layoff era" -- the period of time following the economic recession that began in 2007...
The tale of "Two Voices" : an oral history of women communicators from Mississippi Freedom Summer 1964 and a new black feminist concept
(University of Missouri--Columbia, 2007)
This study developed a new concept of Black Feminist thought and employs it to examine the intersection of press and communication practices among women involved in Mississippi Freedom Summer 1964. The study draws on oral histories of women...
Evolution of environmental news and the 'coconut wireless' : a study of the communication methods and strategies of environmental nonprofits on Kau'i
(University of Missouri--Columbia, 2019)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI--COLUMBIA AT REQUEST OF AUTHOR.] Catastrophic environmental news bombards us on a regular basis, yet, issues from human impact persist. Despite the number of environmental nonprofits working toward...
God's words in the language of men : the professionalization of the Southern Baptist Press
(University of Missouri--Columbia, 2019)
of the press and autonomy became the professional values most at stake for newsworkers as denominational leaders insisted journalists should concentrate on promotion. Through the Civil Rights Movement, most journalists tried to maintain a centrist position...
The sonic boom: effect of logo presentation style in television commercials on memory for the advertised brand
(University of Missouri--Columbia, 2007)
This study examines the effect of a structural feature of commercials called sonic branding on recognition and cued recall. A sonic brand or sonic logo can be defined as a unique auditory identity for a brand, also called an audio logo. The design...
The military versus the press : Japanese military controls over one U.S. journalist, John B. Powell, in Shanghai during the Sino-Japanese war, 1937-1941
(University of Missouri--Columbia, 2008)
Military controls over journalism and journalists during wartime have long existed in various forms. As multinational relations become more complex during a war, the military controls can extend beyond the journalists of warring countries...
Green with emotion : the effect of negative emotional appeal intensity on cognitive processing of environmental PSAs
(University of Missouri--Columbia, 2008)
Emotion and cognition are two interrelated concepts in mass media research. This study examines the effect of negative emotional intensity in environmental public service announcements on cognitive processing and behavioral ...
The effects of media framing of political conflicts on party identification and political participation
(University of Missouri--Columbia, 2005)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] Prior research identified the logical chain from strategic coverage to cynicism to demobilization. Considering the fact that party identification anchors an individual's patterns...
Understanding the change to integration : an organizational analysis of a small newspaper
(University of Missouri--Columbia, 2009)
This multimethod study examined change efforts to integration at a mid-sized family-owned newspaper as a new content-management system was implemented. Using the open systems model, the organization was analyzed through the lens of organizational...
The cable TV news industry at 30 years: time to change the model that changed broadcast news?
(University of Missouri--Columbia, 2011)
the 30th anniversary of the cable television news industry which began in 1980, with the founding of the Cable News Network (CNN), the uniqueness and appeal of 24 hour a day, always on news outlets, has resonated quite well with viewers. The ability...
In self defense : black female journalists' advocacy in the Cold War
(University of Missouri--Columbia, 2018)
"Mary Church Terrell, Black female journalist and civil rights activist, stood in front of the United Nations board in Lake Success, New York, on Sept. 21, 1949, to present a brief on Rosa Lee Ingram. Ingram and her two sons had been sentenced...
Electronic media access to the courts : permission denied
(University of Missouri--Columbia, 2012)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] The public, and the press have, a First Amendment right to attend trials but the same is not true for their electronic brethren if they want to use their tools of the trade...
Increasing the persuasiveness of gain vs. loss framing : the effects of gender and fear arousal on processing gain- vs. loss-framed breast cancer screening messages
(University of Missouri--Columbia, 2010)
recipients and their fear arousal. The study used a 2 (male vs. female) x 2 (gain vs. loss) between-subject design experiment with 128 African American participants (mean age = 45.9). The results showed that men and women processed the BCS messages with a...
Source credibility and influencers: a qualitative study of the YouTube beauty community
(University of Missouri--Columbia, 2020)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI-COLUMBIA AT REQUEST OF AUTHOR.] With the oversaturation of beauty products in the market, consumers are increasingly having a hard time figuring out what the next best product is for them. To help...
Sound off (or sound on) : melodic repetition, sonic branding and interactive advertisements
(University of Missouri--Columbia, 2009)
levels of repetition (multiple repetition, one repetition, a new melody and no melody), attitude and recognition data were collected and analyzed to test for significant differences among the four levels. Attitude was measured using two nine-point Likert...
The effects of stereotypical depictions of African-Americans in web-based news stories presented in conditions with different levels of distraction
(University of Missouri--Columbia, 2010)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] The study explored how individuals cognitively process stereotype-consistent and stereotype-inconsistent information about African-American characters depicted in online news...
The credible brand model : the effects of ideological congruency and customer-based brand equity on media and message credibility
(University of Missouri--Columbia, 2008)
This study proposes and tests the credible brand model (CBM), a model that explicates the processes by which media audiences make credibility judgments about media outlets and their products. The primary postulate of the CBM is that media audiences...
Mediated temporal consciousness: memory and concepts of time through engagement with online news archives
(University of Missouri--Columbia, 2018)
Archival news content no longer exists solely in physical collections at a limited number of public institutions and media organization storerooms. Instead, digitized and digital-native content of the past can be found online through multiple venues...
Disseminating research findings about substance use: effects of inoculation messages, message sources, and visual representations
(University of Missouri--Columbia, 2021)
health information more credible and reported less favorable toward substance use behavior when a medical scientist delivered health news. In addition, illustrative risk visualizations, such as bar graphs, were found to be effective in drawing the reader...
Out of sight out of mind : factors in low levels of international news knowledge
(University of Missouri--Columbia, 2009)
. It is imperative for the continued growth of the United States of America to have a strong knowledge base regarding international news. The study begins by examining the impoverished state of Americans international news knowledge. It integrates different...