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Now showing items 21-40 of 474
Competing fantasies of humans and machines: Symbolic convergences in artificial intelligence events coverage
(University of Missouri--Columbia, 2017)
This research analyzes coverage of major artificial intelligence events representing the thematic concept of "man versus machine." Rooted in grounded theory and rhetorical criticism, this research applies symbolic convergence ...
Cashing in on girl power : the commodification of postfeminist ideals in advertising
(University of Missouri--Columbia, 2017)
Over the last decade, fem-vertising, Girl Power rhetoric, feminist consumerism and commodity feminism have proliferated in advertising. This study analyzes key literature regarding how Corporate Social Responsibility (CSR) ...
Beer is for boys; wine is for women : how women perceive portrayed ideas of masculinity in alcohol advertising
(University of Missouri--Columbia, 2017)
This research explores how women's perceptions of the portrayed ideas of masculinity in beer advertising may risk isolating potential female consumers. This paper examined how women make sense of their own social identity ...
Social norming through alcohol advertising and binge drinking on college campuses
(University of Missouri--Columbia, 2015)
Binge drinking is a problem on campuses with alcohol related deaths increasing from 1,440 in 1998 to 1,825 in 2005, a 3 percent increase per 100,000 students (Hingson, Zha, and Weitzman, 2009). It is difficult not to wonder ...
Comparative framing of the Duggar family's women in entertainment news
(University of Missouri--Columbia, 2017)
This research seeks to compare the framing used to portray the women in the Duggar Family in entertainment news media with the realities of the evangelical community. A summative content analysis was used to conduct this ...
Immunize the vaccine rumors: Effects of inoculation messages and tone of voice on HPV vaccine compliance
(University of Missouri--Columbia, 2014)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] The primary purpose of this study was to develop an effective health communication strategy to guide the decision-making process of parents regarding ...
Gatekeeping and unpublishing : how editors make publishing and unpublishing decisions
(University of Missouri--Columbia, 2014)
Through in-depth interviews and qualitative analysis, this thesis studies decision-making within American newsrooms regarding the handling of unpublishing requests as well as the influences on editors' decision-making. The ...
The authentic I : authenticity in first-person narrative journalism
(University of Missouri--Columbia, 2014)
Elevating the news :how engagement editors assess success in their community engagement efforts
(University of Missouri--Columbia, 2013)
Community engagement is a news industry buzzword that has recently seen professionalization in newsrooms in the form of a community engagement editor. Little research has been done on this type of editor and how they know ...
Filling the statehouse void :the ideology of online non-profit news sites
(University of Missouri--Columbia, 2013)
The number of traditional news reporters present in state capitols is decreasing across the United States. Non-traditional online news organizations are attempting to fill that void. These entities, many of them non-profit ...
Reporting complex legal issues: an examination of the reportage on Citizens United and ACA
(University of Missouri--Columbia, 2013)
This study looked at the reportage of Citizens United v. Federal Election Commission and National Federation of Independent Business v. Sebelius from the New York Times, the USA Today and The Washington Post. Through the ...
A qualitative study of factual correction requests for corporate reputation management
(University of Missouri--Columbia, 2014)
What's new? : a different way to describe innovators
(University of Missouri--Columbia, 2015)
Innovators enjoy seeking out new experiences and new products to try next. They enable the process of the diffusion of information, by launching new ideas into a social system (Rogers, 2003, p. 283). This research tested ...
Editing for taste in a 24-hour news cycle : balancing immediacy and sensationalism against the role of the journalist in the case of Nodar Kumaritashvili
(University of Missouri--Columbia, 2013)
This single case study examined the ethical decision making process involved in the decision to publish or withhold disturbing images of Nodar Kumartashvili's fatal luge accident during the 2010 Olympics. Interviewing a ...
Qualitative analysis of the impact of a mass shooting on a broadcast journalist
(University of Missouri--Columbia, 2013)
This research examines the impact of the Aurora, Colo., movie theater shooting on first-responding journalists, focusing on their professional lives and reporting techniques. The research was completed using a qualitative ...
A look at how newspaper editors and advertising sales executives communicate : where does the wall stand?
(University of Missouri--Columbia, 2013)
This study examined how management executives from news and advertising departments at daily print newspaper organizations see their own roles, as well as how aware they are of what is going on in the other department. ...
A little birdie told me: Diffusion and implementation of the innovation of Twitter in American metropolitan newsrooms
(University of Missouri--Columbia, 2014)
A content analysis of reproductive health articles in Jezebel.com and Glamour.com
(University of Missouri--Columbia, 2013)
This study explored health coverage by the popular women's websites Glamour.com and Jezebel.com from May through October 2012. In these months preceding the November 2012 U.S. election, the media frequently referenced "The ...
Putting the best news forward: the influence of pressure to be a community booster on community newspaper gatekeepers
(University of Missouri--Columbia, 2013)
The purpose of this study was to examine whether newspaper editors feel pressure to be a community booster and how such pressure affects their gatekeeping process. The study used a qualitative method, consisting of ...
Bridging the visual-verbal divide in college mass communications programs
(University of Missouri--Columbia, 2013)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] Today, all communications products are multimodal, employing a variety of communications techniques, from writing to graphics (and more), in one product. ...