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Analyzing Twitter and Instagram social networks to trace consumer opinion regarding transparency in the apparel supply chain
(University of Missouri--Columbia, 2018)
The heightened demand for apparel supply-chain transparency, advent of social media, and its increased usage in sustainability campaigns has created new opportunities to understand the public's perspective toward sustainability ...
Impact of weather on U.S. apparel retail and wholesale sales
(University of Missouri--Columbia, 2016)
There is a huge gap in our comprehension on the effect of the weather on U.S. apparel retail and wholesale sales. This study was designed to uncover the relationships between weather and apparel retail and wholesale sales ...
A sharing economy beyond the consumer : an exploration of micro-retail sharing enterprises
(University of Missouri--Columbia, 2018)
With today's changes in a highly competitive retail environment and increased emphasis on the sharing economy in consumption patterns, there is a need to understand alternative methods used for independent retailer viability. ...
The relationships between foreign buyers' mediated power and Bangladeshi suppliers' psychologically defensive workplace behavior
(University of Missouri--Columbia, 2018)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] The study examined the relationships between the mediated social power of buyers from developed countries and the psychologically defensive workplace ...
Women's self-perceptions: an exploratory study of optical illusion garments
(University of Missouri--Columbia, 2014)
Although previous research provides insight into how women construct and idealize their appearance through clothing, the connection to the design elements of a garment is lacking. Using an exploratory approach, the current ...
Our Own Worst Enemy: A Case Study of the Etsy Craft Entrepreneurship Program in Rockford, Illinois
(University of Missouri--Columbia, 2014)
How country of manufacturing and sweatshop free information affects online apparel consumers' perceived quality, value and purchase intention
(University of Missouri--Columbia, 2013)
Online consumers are not able to assess the physical product in the prepurchase process. This poses a problem for the consumers, and further affects their purchase behavior. The popularity of sustainability and transparency ...
Exploration of the unique firm resources described by Indian apparel export firms for their competitive advantages
(University of Missouri--Columbia, 2013)
The study explored the key competitive advantages and resources of the Indian apparel export firms. According to Porter's (1990) theory of competitive advantage of nations, a nation succeeds in a particular industry if it ...
The effect of product involvement on socially responsible consumer behavior
(University of Missouri--Columbia, 2013)
Consumers show dissimilar behaviors towards products at their purchase intention considering companies' socially responsible practices, but, this may not be the same for both low and high involvement products while purchasing. ...
Business activities, competitive advantages, ownership types of the textile and apparel industries in China
(University of Missouri--Columbia, 2010)
This study was designed to gain a deep and timely understanding about the stature of current textile and apparel (T&A) manufacturers in China whose industry appears to be in the transition from the growth to the full mature ...
A study of consumer behavior of digital media : users' preference related to media format
(University of Missouri--Columbia, 2011)
This study aims explain the underlying motivations driving consumers' purchase preferences for hard or soft copies of digital music. A uses and gratifications approach is adopted to examine the relationship between five ...
Annie Malone and Poro College : building an empire of beauty in St. Louis, Missouri from 1915-1930
(University of Missouri--Columbia, 2011)
Understanding the ideals of African American beauty culture promoted by entrepreneurs and businesses in the St. Louis Argus newspaper from 1915 to 1930 fills a void in American history. Presenting keywords in advertisement ...
The junior apparel consumer : an ethnographic and case study approach examining the current junior wear client
(University of Missouri--Columbia, 2012)
This study focused on the current junior wear client at a specific retailer to determine if a new marketing strategy, design of garments, and adjustments of junior size measurements should be implemented. The objectives ...
A team is only as good as its people: the impact of individual supply chain member success on the cross-functional teams success in the global apparel supply chain
(University of Missouri--Columbia, 2015)
The global apparel supply chain has been transformed by many factors including globalization and fragmentation resulting in a hyper-dynamic market full of uncertainty and volatility (Dyer & Ha-Brookshire, 2008). In managing ...
The impact of founders' personality traits on the performance of Chinese apparel new ventures
(University of Missouri--Columbia, 2015)
The study investigated how founders' personality traits impact Chinese apparel new venture performance. An online survey was conducted using founders' personality traits, the quality of firm network relationships, perceived ...
College students ethical perceptions on buying counterfeit products
(University of Missouri--Columbia, 2008)
This study was designed to investigate the ethical purchasing behavior of college students with regards to purchasing counterfeit merchandise. Students from several different majors were surveyed and compared. TAM majors ...
Explaining consumers' channel-switching behavior using the theory of planned behavior
(University of Missouri--Columbia, 2008)
The study was exploratory and examined channel-switching behavior using Theory of Planned Behavior in three retail channels (i.e. brick-and-mortar stores, catalogs, and the Internet). The theory assumes that individual ...
Influential product characteristics of apparel product performance as measured in profit
(University of Missouri--Columbia, 2007)
This study investigated what previous studies have suggested as influential product characteristics of apparel product performance in an effort to prove the statistical significance of those characteristics. One hundred ...
Waterproof dress : an exploration of development and design from 1880 through 1895
(University of Missouri--Columbia, 2009)
Waterproof dress had an important role in the late nineteenth century. Heretofore little research has been done to examine the development and design of this apparel sector. The three types of waterproofing techniques used ...
Brand origin and consumers' pereceptions of apparel product attributes relating to quality
(University of Missouri--Columbia, 2009)
This study examined the influence of perceived brand origin on United States consumers' perceptions of apparel product attributes related to quality. This study particularly focused on brand origin as a potential cue that ...