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"A good line of advertising:" the historical development of children's advertising as reflected in St. Nicholas Magazine, 1873-1905
(University of Missouri--Columbia, 2007)
Media researchers often assume that children's advertising began in the early days of radio and television broadcasting. In fact, it had begun nearly a half century earlier within the pages of children's magazines. One of the first magazines...
Desegregation and its impact on institutional culture at a historically black university
(University of Missouri--Columbia, 2009)
In this case study, 38 Black and White participants shared their recollections of intergroup contact during the first 15 years of desegregation (1954-1969) at a Historically Black University in a predominantly White ...
Missouri's hidden Civil War : financial conspiracy and the decline of the planter elite, 1861-1865
(University of Missouri--Columbia, 2006)
This dissertation explores a previously unknown Civil War financial conspiracy that backfired and caused a great deal of collateral damage among Missouri's pro-southern population. In 1861, a small group of pro-secession politicians, bankers...
Emerging donors : the reliability and validity of the survey of women's philanthropic motivations (SWPM)
(University of Missouri--Columbia, 2009)
This study focused on women as donors to a religiously affiliated, Research I, private university, examining their motivations for giving. This study also tested the internal consistency and reliability of the Survey of ...
Black alumni of the University of Missouri-Columbia : financial support as the mirror of attitudes
(University of Missouri--Columbia, 2001)
This study examined the attitudes toward the University of Missouri-Columbia of a sample of its Black alumni and whether their attitudes were reflected in their donor status. The Black Alumni Survey was used to assess the perceptions of alumni...
Educational entrepreneurism in higher education: a comparative case study of two academic centers within one land-grant university
(University of Missouri--Columbia, 2009)
This research explored the relationship of educational entrepreneurism and organizational culture in the creation and evolution of academic centers within one Midwestern land-grant university facing resource constraints. ...
The culture wars & political polarization in perspective : why polarization and its perturbations are a persistant [i.e., persistent] puzzle in political science
(University of Missouri--Columbia, 2009)
Political polarization in the American electorate has received a great deal of attention in recent years with most of the research focusing on social issues and their impact on electoral outcomes. However, scant attention ...