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Now showing items 21-40 of 77
Patria o muerte: ideograph and metanarrative in Cuban state-produced media during the battle of ideas
(University of Missouri--Columbia, 2009)
Cuba's state-run media outlets have long acted as conduits for the construction and reinforcement of Revolutionary ideology. This was particularly true during the Battle of Ideas, an ideological campaign that aimed to ...
The socially filtered media agenda : a study of agenda setting among news outlets on Twitter
(University of Missouri--Columbia, 2010)
through the TweetMeme aggregator, and a content analysis of the main Twitter feeds of three legacy news outlets The New York Times, CNN and NPR for nineteen days in September of 2009. The results showed a significant difference in the frequency of new...
To leave or not to leave: exploring the impact of COVID-19 on routine practice and burnout among women magazine journalists
(University of Missouri--Columbia, 2022)
with burnout. Across both The Strategist and Apartment Therapy, the burnout trend appears to be attributed to both diminished perceived organizational support and role overload during the pandemic. This study also provides actionable, practical solutions...
Trained to eat : children's cognitive and emotional processing of snack food advergames
(University of Missouri--Columbia, 2008)
The purpose of this study was to determine how children cognitively and emotionally process interactive marketing of snack food products in advergames. Investigating the general relationship between customizing this type ...
Business and editorial practices in digital native media in Mexico: an investigation into media routines
(University of Missouri--Columbia, 2022)
rank among the top read media in the country, exemplifying the evolution of the journalism environment and raising questions about the strategies they applied to become profitable news companies in a highly competitive industry. This research...
The boys on the blogs : intermedia agenda setting in the 2008 U.S. presidential campaign
(University of Missouri--Columbia, 2010)
with low levels of journalism experience and reporters based in Washington, D.C., were more likely to say that political blogs helped satisfy their informational needs during the campaign, confirming that need for orientation, consisting of the lower...
Second class : local and elite media framing of poverty in the Appalachian opioid epidemic
(University of Missouri--Columbia, 2018)
say, of journalism's concentration in expensive, coastal cities that are inaccessible to people of lower classes. This study examines how an outlet's geographic location influences its coverage of class by comparing local and elite coverage...
Telling an augmented story - how can web-based augmented reality be used in designing narratives for brands?
(University of Missouri--Columbia, 2023)
and comprehensive understanding of AR advertising's effectiveness. This study also found that Web AR provides both potential benefits and drawbacks in practical brand storytelling, suggesting that nuanced strategies for effective design and potential care should...
Testing the efficacy of self-determination theory as a counter-propaganda interdiction tool
(University of Missouri--Columbia, 2019)
as an expansion into human communication and persuasion theory. It also yields practical benefits by providing some initial evidence into a potential valuable counterpropaganda tool that can be employed as strategic communication on a mass level....
Webs of intimacy and influence : unraveling writing culture at Harper's magazine during the Willie Morris years (1967-1971)
(University of Missouri--Columbia, 2009)
Kaufman. By reviewing what these materials reveal about the writing experience, this work suggests that characteristics particular to that venue and era emerge. This work positions Harper's within the emerging New Journalism movement and posits that...
The memeification of "woke culture": a multimodal critical discourse analysis of its articulation in Essence; O, The Oprah Magazine; and Teen Vogue
(University of Missouri--Columbia, 2022)
, and class in lifestyle journalism. Then, I discuss the memeification of the concept across the sample and its negotiation between communicating and commodifying social consciousness. Finally, I suggest future lines for research and challenge women...
Framing protest in Missouri : framing protest on Missouri newspaper coverage of Concerned Student 1950 protest
(University of Missouri--Columbia, 2017)
Research over the past 30 years has shown that mainstream news media have been biased against social movements through journalists' use of framing. This trend, called the protest paradigm, delegitimizes, marginalizes, and ...
Exploring the relationships between K-pop fans' identities and media consumption in web 2.0 era
(University of Missouri--Columbia, 2021)
UGC. This study provides added value for fan psychology studies in pop culture context, and also offers practical advice for entertainment companies on the leverage of PGC and UGC videos to enhance fans' psychological connection to their celebrities...
Cultural values, emotions and information : a comparison of webpages from two culturally different countries
(University of Missouri--Columbia, 2008)
The present study empirically tested Triandis and Gelfand's (1998) four dimensional cultural theory, and evaluate the usage of standardization advertising strategies. The method used was content analysis. Product-based ...
Does being real pay off? : examining the impact of perceived authenticity in crisis communication
(University of Missouri--Columbia, 2019)
This study examines whether communicating with authenticity in a crisis situation can help produce more successful post-crisis results and if the type of crisis apology impacts the relationship between authenticity and ...
Revisiting fund-raising encroachment of public relations in light of the theory of donor relations
(University of Missouri--Columbia, 2008)
This qualitative study of public relations and fund-raising practitioners in charitable organizations found fund-raising encroachment of public relations occurring at a rate roughly comparable to levels documented in the ...
Behind human faces : how exemplars experience the news process
(University of Missouri--Columbia, 2020)
Journalists often seek to put a "human face" on a systemic issue. The resulting source is an exemplar, or person whose story serves to illustrate a greater phenomenon. Journalism scholarship has examined why and how journalists choose exemplars...
An examination of the portrayal of homelessness and the opioid crisis in US and Canadian newspapers
(University of Missouri--Columbia, 2023)
, The Seattle Times and The Vancouver Sun. The data shows prevalence of thematic framing and a shift towards narrative journalism both in The Vancouver Sun and The Seattle Times. The highest use of thematic framing coincided with the onset of the COVID-19...
Towards an examination and expansion of the agenda setting theory : did the media matter in Kenya's presidential election, 2007?
(University of Missouri--Columbia, 2008)
that the media did not anticipate or point to the possibility of a violent outcome from the election, but deeply resorted to peace journalism when the violence erupted and spread. Content analysis and survey were used in the study. Overall, this research adds...
Reshaping the "God beat" : how three community news websites frame religion
(University of Missouri--Columbia, 2012)
With a downsizing of newspaper staff and an upswing in Internet use, the religion beat has had to adapt, much like the rest of journalism. In some cases, the religion beat has been cut. But some publications maintain the beat in new ways...